Superfruits
Following the success of the Superfruits Valley in Chuping, Perlis, NCIA is expanding the programme to transcend the state border with the production of high-value fresh fig produce and downstream products.
To be implemented via the Anchor Company business model, this initiative will help create more satellite farmers across the region, who will also benefit from the consolidated volume purchase arrangement by the Anchor Company.
Achievements



Collaboration
Among other achievements of superfruits valley are collaboration with Universiti Sains Malaysia for seed production and with Universiti Teknology Melaka Malaysia for smart farming.


Promoted Crops

Fig

Lemon

Gac
Future Expansion: Satellite Farms
Under the joint volume concept, contract farmers will benefit from income from fresh product (upstream) and value-added products (downstream).

entrepreneurNCER


Community Farmers


Agrotourism Impact

Homestay

Create Local Branding

Education Recreation Centre

Drive Demand from Local and International Markets

Job Creation

Additional Income for Farmers and Spillover Effects to Other Industries