The Approach of EMM 1.0 (2014-2018)

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Best Farming Method

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Modern Technology Application

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Inclusive Approach

 Land preparation.


Land preparation.

 

Transplanter


Transplanter.

 

Planted area in Selinsing


Planted area in Selinsing.

Outcome of EMM 1.0

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paddy field


 

  • EMM Asun, Kedah
  • EMM Kerpan, Kedah (Nestle Paddy Club)
  • EMM Kuala Muda Selatan, Kedah
  • EMM Seberang Perai Utara
  • EMM Kerian, Perak (new)
     

EMM 2.0 - Driving Paddy Industry To The Next Level (2019-2025)

Objectives of EMM 2.0 include to increase the paddy yield and increase farmers’ income, as well as in line with MOA and MTEN aspirations.


 

Target Yield/Ha/Season
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8 MT
Potential Income/Ha/Month
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RM3,000
aerial view on lands
01

Land Consolidation

  • Long-term lease (min. 2 ha of land to generate RM3,000 monthly income)
  • Synchronise planting and harvesting
  • Economies of scale
figs in wooden tray
02

Anchor Company

  • The entire production value chain is driven by Anchor Company
farmer utilizing internet for plant care
03

Precision Farming

  • Quality seeds
  • Adoption of precision farming and big data
  • Improvement of mechanisation
corn field
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Cash Crops

  • Inter-crop/crop rotation or off-season crops include legume (e.g Bambara ground nut), sweet corn, ginger torch & fig)
  • Secondary income
agrotourism
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Agrotourism

  • Homestay
  • Create local branding
  • Education recreation centre
  • Drive demand from local and international markets
  • Job creation
  • Additional 
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